2024 Brand Refresh Implementation
In 2024 Pentagram rebranded PayPal with a new logo and typeface. We worked closely with them and the PayPal product teams to adopt the new visual language across all marketing and product experiences, ensuring consistency while enhancing usability.



Onboarding Experience Redesign
In 2022, we simplified PayPal's onboarding flow to help new users get started faster and with less friction. Our team created an intuitive, step-by-step process that increased conversion rates by 37%.



Crypto Integration
We created a secure and user-friendly cryptocurrency experience for PayPal users. Our team designed intuitive interfaces for buying, selling, and managing digital assets while maintaining PayPal's trusted brand experience.

Seller Profile Optimization
We redesigned the seller profile interface to help merchants better manage their business on PayPal. Our solution provides clearer analytics, streamlined order management, and more efficient customer communication tools.

